Tech Trends: Mirrorless Camera Category Increases in Popularity
Port Washington, NY—Despite a difficult first half of 2020, mirrorless detachable-lens cameras continued to take market share. In the 12 months ending July 2020, mirrorless unit sales accounted for 37%...
View ArticleNikon Z 9 Is Top-Selling Pro Flagship, Full-Frame Mirrorless Camera in 1Q 2022
Melville, NY—Market data from the NPD Group confirmed the Nikon Z 9 was the top–selling professional flagship, full-frame mirrorless camera in the first quarter of 2022. The NPD Group/Retail Tracking...
View ArticleTech Trends January/February 2023
Promotions & Full-Frame ILCs Help Drive U.S. Holiday Camera Sales Port Washington, NY—For Tech Trends January/February 2023, we look at holiday camera sales. Detachable-lens camera sales revenue...
View ArticleNPD Group and IRI Rebrand as Circana
Chicago, IL—Following their merger in August 2022, Information Resources, Inc. (IRI) and the NPD Group recently unveiled a new combined company name and brand identity: Circana. The new research...
View ArticleSony Takes #2 Spot in U.S. Full-Frame ILC Market
San Diego, CA—Sony Electronics, among the worldwide leaders in digital imaging and the largest image sensor manufacturer, announced that their continued growth in camera sales has vaulted them into the...
View ArticleDIR Sept. 2017 Tech Trends: P&S
Port Washington, NY—While the point-and-shoot, P&S, digital camera market continues to decline, the growth of premium devices is having an impact on the wider market overall. Consumers age 25 to 34...
View ArticleDIR’s State of the Industry 2017
Our industry continues to evolve at a remarkable rate. As you’ll see in DIR’s State of the Industry 2017 report, contributors from the entire spectrum of our industry continue to send messages of...
View ArticleThe Last Word: A Rosy Picture for the Digital Imaging Market
As the smartphone settles in as many consumers’ go-to imaging device, there remains much to be upbeat about in the digital imaging market. Premium segments of the digital point-and-shoot market are on...
View ArticleNikon Claims #1 Spot In Full-Frame Camera Market for Dec. 2017
Las Vegas, NV—Nikon Inc. announced that in December 2017 it attained the #1 position for both market share and revenue in the detachable-lens full-frame camera category in the U.S. The announcement is...
View ArticleThe Imaging Alliance Elects Two Board Members
Las Vegas, NV—The Imaging Alliance, the imaging industry’s leading trade association, announced two new board members. The new additions further the goal to diversify the scope of the trade...
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